Vasaca Holiday Home Rentals
Case Study
Increased occupancy by 14%, supporting 50% inventory growth since adding Matterport
The Challenge
Provide best-in-class marketing solutions for owners that increase web engagement and boost occupancy rates
ABOUT
Vacasa is a technology-enabled full-service vacation rental company with operations in the U.S.; Europe; Central and South America. Leveraging proprietary technology, Vacasa drives revenue for homeowners and provides a seamless experience for guests. Founded in 2009 and based in Portland, Oregon, Vacasa has grown from two to more than 1,300 employees in seven years, has been honored as the Oregon Better Business Bureau Large Business of the Year and was ranked ninth on the Inc. 5000 Fastest-Growing Companies list. For more information, visit https://www.vacasa.com/.
In 2015, Vacasa wanted to adopt new marketing strategies to improve occupancy rates and differentiate its brand online. It decided to invest in innovative and scalable technologies (s.a. Matterport) to increase online visibility and improve the consumer experience on website and partner channels.
Vacasa also wanted to provide sales and support teams with better tools to improve quality of guest experience, win more hosts, and grow inventory. They decided to implement Matterport across their listings and highlight 3D Showcase as an integral component of the Vacasa experience.
14% Occupancy Increased
50% Increased List Inventory
22% Increased In Time On Site
We know that quality photography drives booking, and now we’re talking that philosophy a step further to provide a fully immersive booking experience (with Smart Matterport).
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